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Luxury Retail | June 18, 2021

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VESPA 946 EMPORIO ARMANI - Luxury Retail

VESPA 946 EMPORIO ARMANI

Special Edition: Vespa 946 Emporio Armani

Vespa 946 Emporio Armani was developed jointly by Giorgio Armani and Piaggio to celebrate two of Italy’s most established symbols of style and creativity.

To mark the 40th anniversary of the foundation of Giorgio Armani and the 130th birthday of the Piaggio Group – Emporio Armani has designed a special version of the Vespa 946. In keeping with Armani’s signature subdued color palette, the designer has come up with a special combination of greys with subtle hints of green visible only under particular light conditions.

The name ‘Vespa 946’ alludes to the year – 1946 – that this zippy two-wheeler, which has become iconic and famous around the world, was first made. The design of the new Emporio Armani is a modern reinterpretation of the original Vespa style. The metal parts – produced using galvanic treatments – have a satin finish, and an opaque effect in line with the finishing touches of the body. The words ‘Emporio Armani’ appear on the side, while the iconic eagle logo of the brand sits above the headlight.

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The Vespa 946 Emporio Armani is about technology as well as style. Its aluminium cylinder blocks, brown-leather finishes, premium accessories, electronic riding controls (which also interface with the latest Internet devices) complement the innovative four-stroke electronic injection engine, whose enhanced fuel economy and minimal emissions make this two-wheeler the ideal choice for city riding. The 220 mm double disc brake, two-channel ABS braking system and large 12 inch wheels guarantee your safety on the road.

The Vespa 946 Emporio Armani will be produced in an exclusive limited run of individually numbered scooters.

By luxury-insider